I think you might be seriously underestimating how big a deal wrestling still is in America. We’re not in the glory days of the eighties anymore but it’s still capable of catapulting people like John Cena to mega stardom. Cody Rhodes has barely been back in WWE for a year, and he’s already been added to Call of Duty: Warzone. AEW is the baby brother to WWE and they’re now regularly selling out Wembley Stadium. None of that is small time.