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Thank you. Brioche buns are an abomination used by the fast food industry to trigger sugar reward signals and make their burgers just a bit more addictive. They’re not used with any good intentions whatsoever.
Fast food doesn’t use brioche that I’m aware of
McDonald’s, Wendy’s, Burger King. I googled them all with the word brioche and there was news for all of them.
Popeyes fried chicken sandwich used brioche and triggered a wider trend in fast food. This was like 2019/2020