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Laws introduced to prevent people from boycotting israeli companies allow Musk to sueanyone who won’t advertise on X for political reasons.
And no, the first amendment doesn’t protect speech for private companies.
He’ll win.
No he won’t.
I give him about… 0% chance, with some pretty tight error bars.
The only way I see Musk eking out a win is if somehow those advertisers violated the contract terms by ending their business relationship, which would be incredibly surprising.