Online Ratings Are Broken | Companies aren’t asking for your feedback. They’re begging you for data.::Companies aren’t asking for your feedback. They’re begging you for data.
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Reviews are good for convincing other customers that you are a real site and the product is what it says it is.
An ethical company leaves up critical reviews and tries to address the issues their customer faced.
The opposite is a company that only allows good reviews to be published or outright fakes them.
I have worked for both kinds of businesses and I can assure you the ethical businesses care very much about bad customer experiences and use the feedback to improve.
